In a world where fashion often prioritizes style over comfort; or sustainability; a British brand, Stripe & Stare, is making waves by offering a refreshing alternative designed for the modern woman. Founded with the mission to craft the world’s most comfortable and eco-friendly lingerie, Stripe & Stare has captured the hearts of women seeking high-quality undergarments that don’t compromise on style, support, or environmental responsibility.
The Beginning of a Comfort Revolution
Stripe & Stare was born from a simple but powerful question asked by its founder Katie Lopes: Why isn’t there ultra-comfortable underwear designed by women, for women, that can be worn every day? Dissatisfied with the typical options lying between sexy yet impractical and frumpy yet functional, Katie embarked on a six-year journey of research and development. Her goal was to create underwear so comfortable you could forget you were wearing it; a garment that supports busy women through every moment of their day without sacrificing style or sustainability.
Drawing inspiration from women’s needs and experiences, Stripe & Stare has become synonymous with playful prints, bold colors, and a dedication to comfort. The brand’s ethos celebrates individuality and self-expression, embracing that women dress for themselves first; unapologetically and confidently.
Comfort Meets Sustainability: The Signature Fabric
At the heart of Stripe & Stare’s innovation is its chosen fabric: TENCEL™ Micro x Modal. This material, sustainably sourced from Beechwood trees in Austria, is scientifically proven to be three times softer than cotton, highly breathable, and durable. Not only does this fabric deliver exceptional softness and ease, but its responsible sourcing ensures minimal environmental impact through closed-loop production processes.
This commitment to sustainability underpins every garment Stripe & Stare makes, proving that eco-conscious fashion can hold both luxurious comfort and contemporary style. The ingenious flatlock stitching in their knickers also ensures no visible panty lines, addressing common frustrations women face while maintaining a flattering silhouette.
Designed for the Modern Woman
Stripe & Stare’s products are created with the modern woman in mind; someone who is busy, confident, and values quality. Their signature knickers, loungewear, and sleepwear collections combine functional design with style, providing the perfect fit to prevent any discomfort or unwanted adjustment throughout the day.
The brand speaks to women who want more from their undergarments: comfort that lasts from morning meetings to evening relaxation, sustainable materials that align with their values, and vibrant designs that empower them to express themselves boldly.
A Female-Founded British Brand with Global Appeal
Born in London and nurtured in the serene landscapes of South-West England, Stripe & Stare reflects the creativity and innovation of British design paired with a strong commitment to ethics and sustainability. Katie Lopes’s leadership as a female founder exemplifies resilience and dedication to disrupting the lingerie market, creating products that respect both women and the planet.
Today, Stripe & Stare is stocked in prestigious retailers such as Selfridges and Marks & Spencer and enjoys growing popularity internationally. Its community celebrates women’s strength, independence, and the joy found in comfortable, beautiful essentials.
More Than Just Lingerie
While their knickers remain the brand’s flagship product, Stripe & Stare has expanded its range to include stylish loungewear and sleepwear. Each item embodies the same principles of sustainability, comfort, and functionality. Whether it’s sophisticated sleep sets or casual daywear, customers can trust that these pieces are made to support an eco-conscious lifestyle without giving up on flair.
Celebrating Women and Sustainability
Stripe & Stare isn’t simply selling undergarments; it’s fostering a movement toward conscious consumerism and self-love. The brand champions quiet luxury; a sense of strength and attitude quietly worn under bold prints and playful stripes.
With packaging that is 100% biodegradable and compostable, ongoing innovation in sustainable fabric sourcing, and a transparent production process, Stripe & Stare empowers women to make conscious choices that benefit themselves and the environment.
In Conclusion
Stripe & Stare redefines what lingerie means for today’s woman by blending supreme comfort, sustainable materials, and stylish design. It is a British brand that champions empowerment, independence, and environmental responsibility, proving that eco-friendly fashion can be both effortless and beautiful.
For women seeking high-quality undergarments that support their lifestyle and values, Stripe & Stare offers more than just knickers; they offer the freedom to feel comfortable, confident, and cared for every day.
